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Posts Tagged ‘Web Design’

Top Website Development Tips

Monday, May 24th, 2010

You have a website and want it to rank high, but don’t know where to begin from? You can get high rankings and increase web traffic to your site by following these tips

•    Study what keywords visitors use most often on search engines that relate to your products or services; to increase website traffic use these keywords as text in the design.

•    ”Keep It Simple” – majority of all web designers use too many graphical images and programs like Java, Flash, etc. which results in lower rankings and less traffic.

•    Web pages are made using cells and tables.  Use as few cells and tables in your web design as possible.

•    Create good Meta Tags.  Every page should have special keywords in the Title and the Description Meta Tag.

•    Limit the number of times you repeat words in your Keyword Meta Tag.

•    Put the essential keywords at the top of the page as text headers.

•    The most important keywords and page should be on the first side of a website.

•    Never include pages that re-direct people to other pages.

•    Limit the use of services that automatically submits your URL to the top 10 search engines.

•    After finished with a page, run a spell checking program and then compress the html code.

•    Follow your search engine rankings and website traffic.

•    As the website is indexed, your web designer should go back and improve pages that didn’t get high rankings on keywords.

•    Make a small change on each web page every 3 months.  Search engines like to see that changes.

Web Design Myths

Wednesday, May 19th, 2010

1. Adding too much graphics is helpful

It is right that graphics can build easy communication, but overuse of graphics may make it difficult. The page with heavy graphics takes a lot of time to load. Web design which is rotating simple and loading graphics easily is always pleasant for the visitor.


2. Use of too much color will make the site beautiful

Capturing website design is the key to attract a web visitor, but there is no need for a website design to look like a rainbow. Research proves that myriad of colors may spoil the outlook of website. Also it is possible that the web visitors may get irritated with the use of too much colors. So the website designer should always use the colors that go well with the theme and purpose of the website.

3. Flash is needed to add attractiveness to the website

Flash is usually used while creating advertisement banners and animations during website design. The flash banners may add reliability to a particular web design, at the same time they have many disadvantages. Web designer should remember that not all people have flash plug-ins installed in their computer so people may lose their patience if they are asked to download plug-ins to view your site. So a web developer should offer the choice of non-flash version along with the flash version, which permits the web visitor to browse through the information.

4. Website will look same in all browsers

Even designing successful websites many web developers believe that the website will look same everywhere as it appears on their PC. Though today, different website browsers perceive HTML pages in different manner. So a website developer should always make sure that the website is optimized with web standards adopted by different browsers.

Key Elements All Websites Should Have (1)

Friday, April 30th, 2010

A lot of details should be considered before designing and developing a website. As you’ve completed the planning stage of your website, plan the next steps beginning from User Interface Design to Content Creation and to actual Development. There are also some points concerning Search Engine Optimization (SEO) as well.

Here are some elements that should always be included on any website.

1. Fine Visual Design

It does not mean that every website needs an incredible visual design. Usually all you need is a clean and simple design. First impressions are decisive. Although a good web design alone will never keep someone on your site, an eye-catching design will at least attract visitors.

2. Thoughtful User Interface

The foundation of any good functional website is the user interface. While designing a site, you’ll need to bear in mind your average user – that is who your ideal customer is.It works well if you create an image of your ideal visitor and have it in mind when planning out the website design. Make sure that on your site you offer everything that they would want to find.

3. Primary Navigation above the Fold

To have an easy to navigate website ensure that the primary means of navigation are kept above the fold. Elements that need to be included here are your logo, linking back to your home page, as well as links to the main sections of your site.

4. Repeat Navigation in the Footer

If you use images (or flash) for your main navigation, offer a duplicate set of navigation links in your footer. Even if you use text links at the top, the repetition is still helpful. Often times the footer will link to additional information as well.

Why Your Business Needs a Website?

Wednesday, April 14th, 2010

Your website is the face of your business on the internet. It must exactly reflect your products and services and address the needs of your customers.

A website has become a key part of any business that is supposed to inform your potential customers about yourself. Customers expect to be able to find out about your business, products and/or services from your website at any time they want. Therefore if you don’t have a website then you are missing out the opportunity of gaining more customers, moreover you can lose the existing ones.

A website is open for 24 hours a day; this means that customers are able to visit your site anytime.  The information is usually fresh in websites as a website may be updated at any time.

A website can save your time and can help your customers save theirs too. You can provide any information  you like about your business, therefore reducing the time spent on pointless phone calls, and at last saving your money. A website gives you both the opportunity to make money and save it.

First-class website design can create a positive sensation of your business. It is a great way especially for small businesses to ingrain confidence. In turn, it can help you to win larger contracts and develop into a successful business.
If you have an out of date website that is not optimized for search engines, or simply its design creates the wrong perception of your business, you are losing your business!

NexusLab offers web design, web development and SEO services both to the companies which are eager to improve their existing website and to new ones that want to have a flying start in online market.

Website Design Planning

Friday, April 9th, 2010

Web design is planned at the stage of website formation. Usually web page design is made by markup languages that support readability on different Internet browsers. A website is composed of a collection of web pages that are full of information referring to the subject covered in the website.

Website design tips are needed for website individual pages and refer to the way they are linked to each other. While designing a web site the content of the pages and the graphic they display should be taken into account. As all these pages form one website, they should have a constant layout. The layout of the web pages is of great importance for a website design. Technologies like the Cascading Style Sheets (CSS) can be used for retaining a constant layout throughout the website.

Navigation between the different pages of a website is another element of web design. Make the navigation easy for the users to understand. Avoid excessive cascading of links on the web pages. It is important for the web designer to consider the fact that different users use different browsers. Due to this, browser compatibility becomes greatly important in website design. The primary principle behind the web design is that the website content cannot be compromised.

Website Redesign

Thursday, April 1st, 2010

Your website is certainly one of your company’s most important possessions. It is the base of your internet marketing strategy. A website needs a nonstop improvement. One of these possible improvements is website redesign. When you start redesigning your website take into consideration that it is not just color changes, but also fresh content.

The best website design in the world won’t be of any value without a forceful content. People visit your site to learn about your offerings. Make sure you’ve created a content that is easy to find. You know your business inside and out, spend time writing about the benefits. Use this chance to build trust and authority with your customers. Include timely blog posts and articles.

Today’s business world is very active, both offline and online. As an online business it is important that you retain existing clients. For this purposes it is important that you preserve your website as well as promote it by website redesign in a timely manner. This does not surely mean that you redesign the whole site monthly, but there are specific periodic changes that you need to do.

It is recommended that you redesign your site every 12 months and do it with some assumption. Let the online clients know that you are launching a new web design with better features; this makes them believe that you are good at business, and you’ll gain new clients who will seek to work with a successful company.

Don’t be amazed if you come across a lot more traffic and interest once you have redesigned your site.

How to Choose a Web Design Firm

Friday, March 26th, 2010

Every business recognizes that a website is an essential marketing tool and choosing the right web design firm can be fatal for a newly-created business. A weak website design may push away costumers, harm your reputation and at the same time cost you money. Here are some points that will help you find a cost-effective web design firm.

•    Evaluate the firm’s site and its online portfolio as they will speak about their professionalism louder than words.

•    Ask them about their technical expertise. Make sure that the firm has its own servers. Ask questions about testing on Mac and PC, offering Search Engine Optimization, using templates.

•    Learn whether the firm has ever worked with clients in your industry or has previously created a website design similar to what you want in scope and function and/or has actually implemented something similar for another client.

•    Be attentive to details. Sometimes the smallest things can play the chief role.

Pay attention to
•    The page titles – each page should be unique and expressive.

•    Terms of use pages – every site should have a terms of use and a privacy policy statements.

•    Contact forms – contact forms are necessary for reducing spam.

Keep this list in mind when looking for the right web design firm. Remember the website design firm should not only realize your goals, but also become a reliable marketing consultant.

The Role of Color in Website Design

Thursday, March 25th, 2010

When starting a website design there are many steps to make. But the key one for the web development turns to be the choice of the color scheme which is a scrupulous work. Color is a subjective experience, it is a mental sensation, a reaction of our brain. Color is a very powerful element in website design.It makes us feel a certain way, so they can be used to support the purpose of a website.

Psychologists have suggested that color impression can account for  more than 50% of the acceptance or rejection of a product or service.

Some web design specialists want to use their favorite colors. It is a good trick when a designer leaves his/her own signature on a design. It distinguishes him/her from the others, but their favorite colors may not be the best to use. The color scheme plays a big role in the formation of the first impressions. Before choosing a color scheme a website designer should try to understand what emotions are needed to convey with the website. Once they do, it will be much easier to decide on the primary and secondary colors. It should be noted that no matter what messages you want to get across, your color choices will also be sending out messages.

Colors are means of non-verbal communication, and as you make a web design it is helpful to keep in mind how the eye and the mind perceive certain colors and the meanings we associate with each color.

Website planning

Tuesday, March 16th, 2010

Planning your website design is a complex, but at the same time an essential ongoing activity. Some essential steps, e. g. navigation planning, menu structure planning, are required before creating and uploading the website. It is extremely important to thoroughly consider the audience, as well as identify your goals and decide what content will be developed.

Context

Web design is comparable to traditional print publishing. Every website is an information display container and every web page is like a page in a book. Web design is undoubtedly the most sophisticated and complex method to support communication in today’s world.

Purpose

It is necessary to define the purpose of the website as one of the first steps in the planning process. A purpose statement should prove focus based on what the website will accomplish and what the users will get from it. A clearly defined purpose will help the rest of the planning process as the audience is identified and the content of the site is developed.

Audience

Defining the audience is a key step in the website planning process. The audience is the group of people who are expected to visit your website. These people will be viewing the website for a specific reason and it is important to know exactly what they are looking for when they visit your website.

Content

Content organization requires that the purpose of the website is clearly defined. One of the key steps in website planning is collecting a list of the necessary content and organizing it according to the audience’s needs. Planning for the site’s content ensures that the wants or needs of the target audience and the purpose of the site will be fulfilled.

White Space in Web Design (2)

Tuesday, March 9th, 2010

1. Headings

Headings are an excellent way for separating your content into manageable sections. They are an excellent tool for making the post more scan-able. They create white space which makes it easier for readers to scan through the post and identify which bullet or which heading they would like to learn more about, rather than digging through twenty paragraphs of solid text.

2. Margins

A margin is the white space around a particular element in a web design. CSS Margins are a great way to control this space to your advantage. When working with margins, there are a few things that should be kept in mind:

•    Consistency

Keep your margins consistent throughout your layout. The more consistent the spacing, the more professional and organized your website will look. When thinking of margins, think of both vertical and horizontal separation, as both have an effect on the overall web design.

•    Not Too Much

Don’t make your margins too large. Too much separation may make a website feel disconnected. Also keep in mind that there are only a certain amount of pixels that can fit on a screen, so don’t waste too much screen real estate on margins (unless of course the context of the site calls for such margins).

•    Not Too Little

It looks shoddy to have a text pressed up against a picture, sidebar, header, navigation bar, or any other element of a web design. Keep these spaced out to give your readers room to breathe.